A+ Content
Throttled Conversion with Less Returns
Create A+/EBC Content Description: Convert Customers and Reduce Frequent Returns
Amazon A+ Content: Read Before You Jump in
Amazon A+ Content allows brand owners to describe their product features in a move elaborate and advanced way by adding detailed description, video, info graphics, HD photos, customized copy like brand stories and many more. A+ content is intended to help vendors and sellers to increase more traffic, conversion, and therefore, sales.
Those who are with Amazon for quite a time, they recognize A+ content as Amazon Enhanced Brand Content (Amazon EBC) if you are a seller. It goes by the name of Amazon Enhanced Marketing Content for the vendors. The name has been modernized to know as Amazon A+ Content for both sellers and vendors, the facts remain the same for both the cases.
Our Work Process
We have different work process and teams for different assignment. The basic workflow is more or less like the following
Proper Resear
We will showcase the best value proposition for your product. A+ content is not a random display of just shiny things, but valuable ones.
Journey Like Content Planning
The description will be so flowing that they create the feeling of a journey that reveals slowly and exactly.
Focusing on Importance
Rather that writing flashy contents, we give importance what really necessary for your product that makes it worthy.
Maintaining Brand Guidline
As we understand the reduced option of branding capacity in Amazon, we take the branding opportunity while creating A+ content, because we follow the brand guidelines to feel like them.
Outcome You get
Higher Conversion Rates
With the additional images and description that we insert, your products get the attraction that can lead to the BUY button
Reduced Return Rate
Your product description is already researched, and that makes you confident about buyer decision. You know they are buying what they want. So, low return possibility
Better Reviews
Consequently, more information, and purchase leads to more good reviews.
Increase ROI of PPC Campaigns and Reduce ACoS
EBC content can inspire people to buy your product while PPC produce high click. Two are different things. Following the first you can reduce advertisement cost and increase your overall ROI
